Advertising on Open99 Taxi allows for brand communication across 26 different provinces and cities with continuous frequency from 20 to 22 hours a day. With a large number of vehicles and striking colors, campaigns ensure repeated visibility within the public’s view, embedding the brand’s image in their consciousness.
Tindi is a unit specializing in providing advertising services on taxis across all 63 provinces nationwide and is honored to accompany businesses in their advertising campaigns.
1. Introduction to Open99 Taxi
The predecessor of Open99 Taxi was Mai Linh Dong Do, which was separated from Mai Linh Group at the beginning of 2017. As of now, the number of vehicles has grown to thousands and operates across many cities nationwide, including major cities such as Hanoi, Ho Chi Minh City, Dong Nai, Binh Duong… It is one of the most popular public transport options chosen by many people.
To mark its distinct operation, Open99 has invested in a new fleet of vehicles, repainting them in a vibrant green color that stands out.
Some information about Open99 Taxi:
- Operational Range: Over 26 provinces
- Distance traveled: 200km/vehicle/day
- Operating time: 22 hours/vehicle/day
- Main vehicle models: Vios, Nissan, Innova
>>> See in detail advertising quote on Open99 Taxi
2. Why choose advertising on Open99 Taxi
Although the Open99 brand entered the taxi market relatively late, the company quickly tapped into the advertising vehicle rental service. With high-quality service, Open99 has become a preferred partner for many businesses in their communication campaigns.
With the advantage of a large fleet, Open99 provides an ample number of vehicles for advertising activities, which alleviates concerns about vehicle shortages.
Open99’s high operational frequency, nearly continuous throughout the week, means that if you advertise on their taxis, your brand has the opportunity to be consistently visible on the streets, enhancing customer reach.
The fleet of Open99 is new and brightly colored, enhancing the advertising images and increasing aesthetic appeal, making it easy to attract the attention of passersby.
Open99 operates extensively in various provinces and cities, with a strong focus on central areas, shopping centers, and major streets, which helps increase brand visibility in bustling areas with many potential customers.
Moreover, the current advertising format on taxis is exempt from the requirement to obtain outdoor advertising permits, saving businesses time and effort in paperwork.
3. Advertising formats on Open99 Taxi
Advertising services on Open99 Taxi are available in the following four formats:
- Ads on all four doors of the taxi.
- Ads on the rear of the taxi.
- Ads on the back doors of the taxi.
- Ads behind the taxi seats using hanging flyer bags.
To ensure the campaign is more effective, investors should consider advertising on around 100 vehicles for a duration of at least three months. This is to guarantee that the frequency and duration of ads visibility are sufficient to create an impression and help customers remember the brand.
Additionally, attention should be paid to the design of the advertising layout. Keep the layout easy to read, with the main message and images clearly highlighted. The advertising layout on Open99 Taxi should not convey too much information, as this can reduce the effectiveness of comprehension when viewers typically have only 5-7 seconds to observe as the vehicle moves.
4. Process for booking advertising on Open99 Taxi
Taxi advertising involves many complex steps that businesses may find challenging to handle from A to Z on their own. Therefore, it is essential to have a reputable agency to manage the campaign.
Tindi provides a comprehensive taxi advertising booking service:
- Overall campaign consultation, from implementation timing to suitable vehicle quantities.
- Support and advice on design, selecting advertising markets with eye-catching images and unique messages.
- Responsible for printing and quickly installing the ads on taxis, ensuring timely execution of the campaign.
- Providing clear, complete, and timely reports and images according to the business’s requirements.
- Warranty for advertising decals throughout the duration of the campaign.
By partnering with Tindi, businesses will receive comprehensive advice on advertising campaigns across taxi companies nationwide, including recommendations on vehicle quantities and timing that align with the brand for optimal effectiveness.
