Elevator advertising in Hanoi is implemented in commercial buildings, offices, apartments,… helping brands reach a large customer base and increase brand recognition. With a diverse user group, the types of products, services, or brands suitable for this form of advertising are virtually unlimited.
1. How is elevator advertising in Hanoi developing?
Hanoi is a major city, one of the places with the most modern urban infrastructure in the country. Notably, there is a rapid rise of high-rise buildings. As of 2018, the city had over 400 buildings, and this number is expected to grow even faster.
These high-rise buildings include commercial centers, office towers, and apartments. They are all places with a large concentration of people living, working, and engaging in leisure activities. Almost everyone has to use elevators, often multiple times a day, to move between floors.
Research data shows that, on average, each person in a building uses the elevator about 6 times a day for approximately 20 seconds each time. The waiting and travel time in elevators is often seen as “dead time.”
So why not take advantage of this opportunity to implement communication campaigns that promote your products and brand? A simple yet effective method is elevator advertising in Hanoi.
Learn more about elevator advertising
Learn in detail about frame advertising in elevators.
Learn in detail about LCD advertising in elevators.
2. Types of elevator advertising in Hanoi
Elevator advertising services in Hanoi are currently being implemented in hundreds of buildings. The primary methods used are the installation and use of LED screens and LCD screens to display advertisements in two formats:
- Poster Frame Advertising: This involves ultra-thin LED screens ranging from 19 to 22 inches, displaying images, text, and PowerPoint presentations without sound. Advertising duration: 12 seconds per spot.
- LCD Advertising: Utilizes LCD screens from 22 to 32 inches to show images and video advertisements with vibrant sound. Advertising duration: 5, 10, or 15 seconds per spot.
All advertising screens in Hanoi elevators have high resolution, providing sharp displays and repeating frequently throughout the day. The duration of each advertising spot and the frequency of display vary based on the advertising package purchased by the investor. The cost of LCD advertising is slightly lower than that of frame advertising, but the number of screens will also be fewer.
3. Why should elevator advertising be implemented in buildings in Hanoi?
Elevator advertising in Hanoi has many benefits for implementation, such as:
- A large number of high-rise buildings and a variety of advertising installation locations.
- By selecting advertising buildings, investors can accurately identify target customer groups that align with their products and services.
- Advertising in elevators not only attracts attention but also ensures that customers focus, minimizing distractions.
- Customers use elevators multiple times, and continuous advertising displays create repeated exposure opportunities every day, enhancing brand recall.
- Advertising can be broadcasted across multiple screens within the same building or a cluster of buildings, expanding coverage scale.
4. Detailed price quote for elevator advertising in Hanoi
To help our clients easily reference and build appropriate implementation plans according to their budgets, Tindi would like to provide a reference price quote for elevator advertising structured into two categories as follows:
4.1. Price quote for frame advertising in elevators
The price for Frame advertising is calculated as follows: Price = Unit Price/Frame/week × Number of Frames × Number of Weeks
| No. | Region | Advertising type | Number of screens | Frequency (times/day) | Duration (seconds) | Unit Price (Screen/Week) |
|---|---|---|---|---|---|---|
| 1 | Northern | DP | 1 | 360 | 10 | 1,550,000 |
| 2 | Central | DP | 1 | 360 | 10 | 1,180,000 |
| 3 | Southern | DP | 1 | 360 | 10 | 1,550,000 |
Learn in detail about Frame advertising in elevators
4.2. Price quote for LCD advertising in elevators
| No. | Region | Advertising type | Number of screens | Frequency (times/day) | Duration (seconds) | Unit Price (Screen/Week) |
|
|---|---|---|---|---|---|---|---|
| Pricing Table of COMBO LCD | |||||||
| 1 | Northern | LCD | Combo A1 | Combo A2 | 72 | 15 | 568,000,000 |
| 2 | Central | LCD | 72 | 15 | 258,000,000 | ||
| 3 | Southern | LCD | 72 | 15 | 568,000,000 | ||
Learn in detail about LCD advertising in elevators
The budget required for elevator advertising campaigns varies depending on the number of spots running and the location and classification of the building.
Typically, each advertising spot lasts about 10 seconds. During this time, advertisers can choose to display 1 to 2 images depending on the content they wish to convey to customers.
Costs for elevator advertising can be implemented with a budget starting from less than $10 per week.
The budget for each advertising campaign is significantly influenced by:
- The quality of the building
- The customer segment
- The frequency of ad displays
- The number of elevators
- ….
Therefore, to determine the exact budget for the campaign your business is preparing to implement, please contact Tindi directly via hotline for consultation and specific pricing.
5. Some notes for more effective elevator advertising
When using elevator advertising in buildings in Hanoi, businesses should consider the following issues to implement campaigns more effectively:
- There will be different advertising channels in buildings, such as office channels, commercial channels, residential channels,… You can base your choice of location on the customer group you are trying to reach.
- Elevator advertising should have a certain coverage. Typically, businesses should advertise on at least 20 screens over a month or more.
- Pay attention to the frequency of ad displays. One screen will run multiple ads continuously from various brands. You need to increase the display frequency to have more opportunities to reach customers.
- Regarding images, content, and advertising videos, they should be designed creatively, impressively, but simply, concisely, and understandably. If possible, implement synchronized advertising across multiple channels so that the brand is continuously recalled in consumers’ minds.
6. Tindi – Your trusted partner for professional elevator advertising in Hanoi
– Tindi is a reputable media company that provides professional elevator screen advertising services and helps optimize your budget.
– With five years of extensive experience in the advertising industry, Tindi has become a trusted partner for numerous businesses, both large and small. We always prioritize our reputation, which is why we have earned the trust and collaboration of major corporations. Additionally, we focus on promoting media projects and building brand quality and service. We are confident in delivering the best media products to your business.
– Tindi not only provides advanced LCD screens and Frames but also manages projects in a professional and comprehensive manner. This includes consulting, designing, installing, content management, and maintenance.
– Tindi offers comprehensive solutions to ensure that your screen advertising in elevators operates smoothly and attractively at all times.
